The Top Earning YouTube Channels, Ranked

People have always earned money through unconventional means beyond the standard office job. With the advent and success of YouTube, the ability to make a living through the video platform has become a reality for some. It’s leveled the playing field when it comes to making a buck, with many of the most profitable channels on the site belonging to kids and teenagers.

Like any business venture, making YouTube content takes creativity and luck, as well as needing a way to monetize it, which is usually done through ads, sponsors, and merchandise. Once you see the net worth of these YouTubers, we won’t be surprised if you get the itch to buy a decent camera, and set up a YouTube channel yourself…

72. LexiVee03 – Estimated Net Worth: $240,000

Lexi Vee joined YouTube in 2017. To date, she has over 1.1 million subscribers and nearly 85 million views on her page. However, she explains her video creations come second to being a high school student.

Her videos center around student life, family, friends, food, challenges, and being a sneaker-head. Her most popular videos involve a 24-hour bedroom makeover and highlighting her first day at school in her sophomore year.

71. CrankGameplays – Estimated Net Worth: $250,000

Ethan Nestor is a gamer, vlogger, and commentator better known online as CrankGameplays. A close friend of fellow YouTuber Markiplier, Nestor began his online career as Mark’s video editor.

He started his current channel in 2015, amassing over 2 million subscribers. His everyday life and boredom-inspired content garner more views than gaming ones, with the most popular chronicling wisdom teeth removal.

70. Ava Jules – Estimated Net Worth: $255,000

Hawaiian content-creator Ava Jules draws over a million subscribers with her friendly and chill disposition. Her most popular video—with over 6 million views—is a bikini collection try-on, the title apologizing to her mom.

She started YouTube as a hobby when she was in middle school. She now considers it a career, but she’s taking online college classes, stressing education’s importance. Her content centers around vlogs, product testing, hauls, and forthright insights.

69. Maiphammy – Estimated Net Worth: $300,000

Canadian Mai Pham has documented her teen years from the time she was 13, pimples and all. Leaving her parents’ house at age 15, her vlogging brought not only her comfort but also a means to live independently.

Pham’s early videos chronicled her early life struggles and triumphs. Her focus is now on beauty transformations and glow-ups, fashion, travel, and housecleaning rants. Her most popular videos are $1k glow-ups.

68. Michelle Khare – Estimated Net Worth: $350,000

Michelle Khare started making cycling content in 2016. But her popularity greatly increased in 2018 when she started posting challenges. Her first was a tough five-week process of training like a Victoria’s Secret model.

These challenges expanded into a series she called Challenge Accepted. She took on various challenges, from professional chef training to her most popular video training in a Marine boot camp.

67. Caroline Manning – Estimated Net Worth: $400,000

Teen vlogger Caroline Manning is simply a happy person. Her YouTube channel began way to keep family updated. But her bubbly personality has brought in over 1.3 million subscribers since 2017.

Manning’s mixed content covers music and lifestyle. Her most popular reaction video shows her sister crying over an original song Manning sang for her. Another follows her—yawning—through her 4:35 am before-school routine.

66. Steph Pappas – Estimated Net Worth: $400,000

Vlogger Steph Pappas joined in 2016 at age 16. Engagement with commenters increased her popularity, building a fanbase. Adding mukbanging—eating on camera—broke the million subscriber milestone.

Her eclectic content includes challenges, makeup, lifestyle, hauls, and cooking. Her most popular videos involve drive-thru mukbanging, including 24-hours of ordering identically to the customer in front of her.

65. TdPresents – Estimated Net Worth: $400,000

Timmy (last name unknown) runs the channel TdPresents. He first visited YouTube for tips on how to improve on the popular Xbox game Halo. He started his channel with collaborations with other YouTubers before going solo.

He focuses mostly on sports games, especially the Madden football series. He has over 1.1 million subscribers. His most popular video highlights a Madden 99-speed quarterback getting a touchdown.

64. Sierra Schultzzie – Estimated Net Worth: $400,000

Vlogger Sierra Schultzzie is an eclectic content creator whose overlying theme is body positivity. A hobby member since 2014, her subscriptions nearly tripled in 2019, exceeding the million-mark milestone.

Her more popular videos address size-variance problems women encounter, one comparing size-12 jeans from 12 different stores. She laments spending too much time in dressing rooms as labels don’t show waist sizes.

63. TerryTV – Estimated Net Worth: $450,000

Korean-American Terry Song joined in 2011, and like many new YouTubers, he focused on reaction videos. However, Song’s decision to shift to animation caused his channel to excel to over 2 million subscribers.

Song’s most popular video discusses a stalker with a katana following a young female live-streamer on Halloween in Japan. He also muses over how foreign travelers often fail to learn the local customs in advance.

62. Zhong – Estimated Net Worth: $500,000

Influencer and prankster Zhongni Zhu was born in Russia but grew up in China. He joined YouTube in 2015 and has amassed nearly 1.5 million subscribers and nearly 500 million views, as well as being very popular on Instagram.

Zhong has done very well, considering he dropped out of high school. His ability to dance on the very edge of political correctness without being disrespectful helps him maintain a high engagement rate with his viewers.

61. KingKennyTV – Estimated Net Worth: $530,000

British Kenny Ojuederie joined in 2013 and has nearly 2 million subscribers. His content includes various challenges he’s done and original music, but he is best known for the pranks he plays on his younger brother.

However, his little brother obtained revenge using a fake bank statement to make Kenny think £400 of his money was stolen to buy a Playstation 4. Ojuederie’s second channel, with his oft-pranked brother, covers Fortnight gaming.

60. Ayydubs – Estimated Net Worth: $800,000

Alyx Weiss (aka ayydubs) has nearly 2 million subscribers watching her vlogs, sketches and skits. She is most famous for pulling some potentially cringe-worthy pranks, especially the series “Hidden Camera Uber Pranks.”

In these videos, she picks up and pranks unsuspecting Uber passengers. Her most popular is called “100 Layers of Regret,” a countdown of regretful activities from cutting a chunk out of her long hair to getting an embarrassing tattoo.

59. The Icing Artist – Estimated Net Worth: $800,000

Canadian confectioner Laurie Shannon joined in 2013 to show her viewers how to take cake decorating less seriously. She focuses on cakes for all occasions, including designs that are unbelievable at first glance.

She has nearly 4.5 million subscribers. A compilation of her creating ten princess-dress cakes is her most-viewed video. Her fame has gone off-platform with guest spots and interviews by various media and television shows.

58. SeanDoesMagic – Estimated Net Worth: $1 Million

Dutch magician Sean Sotaridona, known as SeanDoesMagic on social media, has nearly 2 million YouTube subscribers. He became interested in magic at age six, with an emphasis on card tricks. He features magic tricks and steps on how-to perform magic, as well as dance, pranks, and comedy.

His most popular videos involve his mom rating his magic tricks and pranks at a McDonald’s drive-thru. Aside for this YouTube page, he has a popular TikTok account with over 13 million followers and over 300,000 followers on Instagram.

57. Mark Dohner – Estimated Net Worth: $1 Million

Mark Dohner is a daily vlogger with over 2 million subscribers and over 300 million views on his page. Dohner says vlogging every day can be a challenge, but he is committed to maintaining a positive attitude.

With over 18.5 million views, his most popular video revolves around a blind-date introduction of a 7’1” man to a 4’11” woman. Dohner hopes to shift his future content towards more human interest and awareness.

56. Derkslurp – Estimated Net Worth: $1 Million

Derek Boyd is an admitted Slurpee addict who needs a daily fix. It’s even part of his internet persona. Boyd joined YouTube in 2016 and already has over 1.3 million subscribers. He also has over 14 million followers on TikTok.

Boyd’s videos typically focus on his life, along with some viewer challenges. His most popular YouTube involves exact-order-copying the car in front of him at fast-food drive-ins. He has a merchandise line and hopes to add a clothing line in the future.

55. Downshiftology – Estimated Net Worth: $1 Million

In her 30s, dual-national New Zealander-American Lisa Bryan is older than many others on this list. She has also differed in that her success on YouTube has been her second career. Bryan left her corporate job in 2014 due to burnout and a series of challenging health issues.

She started Downshiftology, passing along healthy eating tips, cooking tutorials, meal prep, and many wholesome, gluten-free recipes. Her 1.3 million subscribers waylaid any self-doubt about being too old to be a YouTuber.

54. ErikTheElectric – Estimated Net Worth: $1 Million

Erik Lamkin has various talents, but what his nearly 1.5 million subscribers most want to see is his mukbanging (eating while on camera). Erik started his channel in 2013. His content centers around eating challenges and eating stunts.

Erik’s most popular video is “The 100,000 Calorie Challenge,” which has nearly 12 million views. He surpassed his goal of consuming that many calories in 100 hours, i.e., 40 days’ worth of food consumed in 4 days.

53. Danny Casale – Estimated Net Worth: $1.2 Million

Illustrator Danny Casale has been a YouTuber since 2008. He was featured on Forbes 30 Under 30 in 2020. Casale, a self-described “bad animator,” says that he can create each primitive animation in a single afternoon.

He has over 2.5 million subscribers and over 200 million views. His most popular video (21 million views) is a coffee cup and a glass, with emoji-type animated faces, sitting on a bedside table arguing over which of them is a cup.

52. RackaRacka – Estimated Net Worth: $1.4 Million

Australian twins Michael and Dannie Philippou are RackaRacka, a channel full of fight scenes, stunts, and action videos. They have gathered over 6.4 million subscribers and over a billion views since 2013

Although the channel is a big success, the content has been controversial for being too graphic and vulgar, resulting in banning by several countries. In 2017, they added a lifestyle vlogging series from a rented mansion.

51. The Hacksmith – Estimated Net Worth: $1.5 Million

Tired of passively watching superhero movies? Want to know the science behind the gadgets? Creator of The Hacksmith, James Hobson, makes mind-blowing real-life prototypes. He has nearly 12 million awed subscribers.

Hobson enjoys engaging with his fans. He hopes his channel will inspire young people to explore more STEM fields. His most popular video explores the electromagnet capability and strength of Captain America’s shield.

50. Jillian & Addie – Estimated Net Worth: $1.7 Million

American sisters Jillian and Addie McLaughlin joined YouTube in 2007, reviewing toys and candy as Babyteeth4. Now, as millionaire teenagers, their content has grown up with them, featuring mysterious skits.

They have over 2.3 million subscribers. Their most popularly viewed video (126 million views) is a Babyteeth4 classic called “Too Many Addies.” In their teen content, a Halloween tale about being stalked by pumpkins tops the list.

49. Meghan Rienks

– Estimated Net Worth: $1.8 Million

For Meghan Rienks, being candidly authentic is of the utmost importance. And she enjoys heavy interaction with her fanbase, currently topping 2 million subscribers. Her most-viewed video deals with anxiety.

At one point, hackers invaded her business accounts and hijacked her channels. Rienks video-documented five months of resolution efforts, including subscribers Twitter-blasting YouTube. The result was all vlogs were lost, but YouTube made procedural changes.

48. The Klem Family – Estimated Net Worth: $2 Million

The Klem Family channel originated in 2014. They have over 900,000 subscribers and over 700 million views. They focus on various popular—and some original—challenges with their family members.

Their most popular videos pit the parents—Brian and Marcy—against their kids: Lauren, Jackson, Ethan, Anna, Scarlett, Mattie, and Taylor. Commenters have noted that the father always wins when challenges involve money.

47. Buttered Side Down – Estimated Net Worth: $2 Million

Buttered Side Down is run by two anonymous visual effects artists. The content is in the first-person point of view, and the character is never seen or heard. The videos’ hook is the character experiences a lot of bad luck.

The channel opened in 2017 and has over 2 million subscribers with over 730 million views. The most popular video, filmed with a GoPro, covers the character making a pretty unconventional firework. Spoiler alert: it doesn’t end well for him.

46. Boram – Estimated Net Worth: $2.3 Million

South Korean Ryan Kaji, known as Boram, became a multi-millionaire before age 7 with two channels totaling more than 30 million subscriptions. Her videos feature her adventures, toy play, and reviews, and interacting with her parents and friends.

With the success of many child vloggers, concerns have been raised about exploitation and privacy. In response, YouTube responded that the platform is intended for over age 11, and they disabled comments on child vlogs.

45. HolaSoyGerman – Estimated Net Worth: $4 Million

Chilean comedian Germán Alejandro Garmendia Aranis rose to fame as HolaSoyGerman, but now goes by JuegaGerman. His Spanish channels include comedic takes on life topics and events.

Being a millionaire had a downside for Germán. Celebrity status brought stalkers, causing him to move houses several times. High walls failing to deter the trespassers, Germán is now careful not to give away his location.

44. Caleb Hyles – Estimated Net Worth: $4.8 Million

Caleb Hyles started recording covers of songs on YouTube in 2009. However, his popularity took a huge jump in 2014 with his cover of Frozen’s “Let It Go.” Hyle has an impressive vocal range and is pitch-perfect.

Aside for traditional versions of songs, he also gets creative with his covers, making some drastically different than the original versions (e.g., metal covers of “Defying Gravity” and “Don’t Stop Believin’”). He also sometimes features guest animators.

43. Anna McNulty – Estimated Net Worth: $5 Million

Canadian teen Anna McNulty began her tutorials on YouTube in 2014, responding to her Instagram followers’ questions about her extraordinary flexibility. Her love of contortion has drawn over 2 million subscribers.

Today, McNulty’s content still focuses on flexibility and dance, but she also includes beauty tips and lifestyle vlogging. Her most popular video revolves around her morning routine before she leaves for high school classes.

42. Lavendaire – Estimated Net Worth: $5 Million

Self-help content creator Aileen Xu didn’t set out to earn millions on YouTube. Flailing after college, Xu turned to various books to find her life’s path. Her hobby channel turned flourished with a positive viewer response.

Xu has nearly 8,000 subscribers. Lavendaire has expanded with a coaching course and workbook available on Xu’s website. She accredits her success to filling an audience’s need, as well as maintaining good video aesthetics.

41. Whinderssonnunes – Estimated Net Worth: $5.3 Million

Brazilian Whindersson Nunes Batista focuses on music parodies and reviews. His first successful parody received over five million views in its first week. Since then, he’s accumulated over 42 million subscribers.

Whinderssonnunes often posts shirtless in his rant vlogs, a gimmick rather than a lack of wardrobe. The multi-millionaire is a now far cry from being homeless in 2012 when he lived on a fellow YouTuber’s couch.

40. Kan & Aki – Estimated Net Worth: $5.5 Million

Over 3 million subscribers to Japanese YouTuber twins Kanna Kan & Aki have watched the sisters and their siblings grow up since their 2010 origin as Potemi936. Their family-friendly videos center around playing, taste testing, and making jewelry.

As the twins have become teenagers, their videos have featured subjects more appropriate to their age, such as studying, dancing, and friends. Their younger brother is now featured in younger age-appropriate videos.

39. D Billions – Estimated Net Worth: $5.5 Million

This Kyrgyzstan group posts educational song videos for preschoolers. The members, who parade around in brightly colored wigs and clothes, are Cha-Cha [Asko Anarkulov], Lya-Lya, Boom Boom [Janybek Jenishbekov], and Chicky.

The group originated in mid-2019 and already has over 7 million subscribers and 5.5 billion views. Most watched videos include Shake, Shake Your Body! and Yummy Fruits & Vegetables. They also have channels in Russian and dubbed Spanish.

38. Chad Wild Clay – Estimated Net Worth: $6 Million

Chad Wild Clay has been on YouTube since 2010. His very first video went viral, an iPhone proposal he had aired as a commercial in a movie theater (She said, “Yes!”). Since then, Clay has amassed over 13 million subscribers.

An early video series, a real-life Fruit Ninja roleplay, morphed into a Spy Ninjas franchise. With his now-wife (the Spy), Clay and his friends chase clues in backyard battles. Spy Ninjas has expanded to a game app and a line of toys.

37. SSSniperWolf – Estimated Net Worth: $6 Million

British-American Alia Shelesh draws viewers in with her gaming, react, challenge, and vlog videos. She has over 26 million subscribers with over 16 billion views. Her most popular video is a Touch My Body Challenge.

A YouTuber since 2011, Shelesh started a second channel in 2014 called Little Lia that focuses on DIY, arts and crafts, beauty, hacks, and hauls. This channel has over 3 million subscribers and almost 400 million views.

36. Vlad and Niki – Estimated Net Worth: $6 Million

Russian-American brothers Vladislav and Nikita are featured in various popular content on their channel, from pretend play to toy unboxing. The preschool millionaires have over 64 million subscribers.

Some of their most popular videos involve ride-on toys, cute animation, and catchy tunes or music. The channel was launched in 2018, co-founded by the brother’s parents. And they are also successful “kidfluencers” for new products.

35. Aphmau – Estimated Net Worth: $6Million

Jessica Bravura started her channel in 2012 to roleplay Minecraft with her friends. She’s expanded the channel to include live stream gaming and vlogging. She also has an original series called MyStreet.

Aphmau has nearly 9 million subscribers and over 6.5 billion views. Animated music videos are her most popularly viewed content. Bravura has also expanded into merchandise, including apparel, plushies, and pins.

34. Blu Toys Club Surprise – Estimated Net Worth: $7 Million

Blu Toys Club Surprise, or BTCS, is another anonymous YouTuber who produces kid-friendly videos for preschool children. The host’s face is never shown. Viewers see a set of adult male (or sometimes child’s) hands playing with toys and unwrapping surprise eggs.

The channel has over 7 million subscribers, with the most popular videos showing Paw Patrol bathtub paint and various surprise toys. Videos also include a surprising number of toys from the Cars franchise, including rare versions.

33. Sky Does Everything – Estimated Net Worth: $8 Million

Adam Dahlberg rose to online fame with his SkyDoesMinecraft channel with over 12 million subscribers. In January 2018, however, he deleted the entire channel and all its contents for an entire month.

Returning to YouTube as SkyDoesEverything, Dahlberg continued making Minecraft gaming commentary videos, but he also expanded his focus. His fame and fortune have risen again with over 11.3 million subscribers.

32. Miranda Sings – Estimated Net Worth: $8 Million

Comedian and singer Colleen Mae Ballinger is better known on YouTube as Miranda Sings. Her character is a socially awkward, arrogant woman who still lives at home and rants at haters’ comments about her off-key singing.

The alter ego is intended to be a satirical amalgamation of talentless, self-promoting online performers. The channel went viral in 2009, making Ballinger a multi-millionaire. A Netflix original series on the character ran for two seasons.

31. LankyBox – Estimated Net Worth: $8 Million

Adam McArthur and Justin Kroma started LankyBox in 2016. They now have 6.75 million subscribers and over 13 billion views. Their focus is on Roblox gaming, animated stories, compilations, and original songs.

Their most popular videos are zero-budget parodies of various movies and songs. McArthur and Kroma have also expanded into merchandise, including plush animals and mystery eggs with mini-plush animals.

30. Rosanna Pansino – Estimated Net Worth: $9 Million

American Rosanna Pansino is best known for YouTube’s most popular cooking series, Nerdy Nummies. Pansino expanded the brand to a baking line—collaborating with Wilton—and two cookbooks.

Her channel has almost 9 million subscribers and over 2 billion combined views. Although she is a multi-millionaire, Pansino says it isn’t money but rather sharing the creative process that drives her to make her family-friendly videos.

29. Smosh – Estimated Net Worth: $9.4 Million

Americans Ian Hecox and Anthony Padilla created Smosh in 2002. In 2005, they were one of the earliest and most popular YouTube channels. They specialize in skit comedy, gaming, vlogging, and original music videos.

The duo currently has almost 46 million subscribers (combined channels) and almost 14 billion total views. Off-platform, Lionsgate released the feature-length Smosh: The Movie in 2016, and the duo voiced-over Angry Birds movie characters.

28. Toys and Colors – Estimated Net Worth: $10 Million

Toys and Colors is a YouTube channel with over 30 million subscribers and over 27 billion views. The focus revolves around educational videos, pretend play, and featuring toys. Their content is family-friendly.

They expanded their educational content, music, games, and audiobooks to an ad-supported free app for children with exclusive content not found on their social media. Their Facebook page has Q&A videos featuring the child stars.

27. ElrubiusOMG – Estimated Net Worth: $11 Million

Spanish-Norwegian vlogger Rubén Doblas Gundersen (aka El Rubius) focuses on gameplay, music videos, and skits featuring famous American and Spanish actors. With nearly 40 million subscribers, Gundersen is now a multi-millionaire.

Popular with Spanish and non-Spanish audiences alike, he has an autobiographical documentary, books, comics, and an animated TV series. In 2021, he controversially moved to Andorra to reduce his taxes and be closer to friends.

26. DisneyCollectorBR – Estimated Net Worth: $12 Million

This popular YouTuber chooses to remain anonymous, only revealing that she is Brazillian. She has over 11.3 million subscribers. Her most popular videos involve Play-Doh Sparkle Princesses and Giant Disney Princess Kinder Surprise Eggs.

She unboxes toys, usually Disney-themed, assembling and playing with them. Her YouTube About page says her reviews are for preschool-aged children. She also reveals that she loves to open toys because she didn’t have any as a child.

25. CaptainSparklez – Estimated Net Worth: $12 Million

American Jordan Maron, aka CaptainSparklez, has been on the YouTube platform since 2010. His primary focus revolves around Mindcraft, although he also highlights other games, posts react and lift videos, and has a GeoGuessr section.

Maron’s main channel has over 11 million subscribers. He also launched a clothing brand called Quality Content Athletics in 2020. His music channel Maron Music was created in 2016 to feature his original content and other artists.

24. Roman Atwood – Estimated Net Worth: $14.5 Million

Multi-millionaire Roman Atwood became active in 2009, and he has garnered almost 30 million subscribers (combined) and over 7 billion combined views. He also founded Smile More, a merchandise line, in 2013.

His very popular but now-defunct prank channel inspired a 2016 film, Natural Born Pranksters. Also, Nissan bought usage rights to a prank video for a Super Bowl commercial. Atwood switched to vlogs as they gained popularity.

23. David Dobrick – Estimated Net Worth: $15 Million

Slovak-American David Dobrick began his career on the now-defunct Vine before moving to YouTube in 2015. His channels reach over 9 billion combined views with over 19 million combined subscribers.

Off-platform, the multi-millionaire hosted television specials and a reality competition, and he was a voiceover artist in the Angry Birds sequel. Dobrick and a collective of friends comprised the Vlog Squad, which has been dropped by some sponsors among allegations of misconduct.

22. Blippi – Estimated Net Worth: $16 Million

American Stevin John Grossman became a popular entertainer and educator of children in 2014 with his character Blippi. The bow-tied persona is childlike, wearing brightly colored clothes while singing and dancing.

The Blippi channel has nearly 12 million subscribers, with the most popular video centered around jungle animals. Blippi has made Grossman a multi-millionaire, spawning off into related sales of toys and downloadable content. The character became so popular that there has even been a second actor portraying him in some videos.

21. MrBeast – Estimated Net Worth: $16 Million

Jimmy “MrBeast” Donaldson is well known for passionately spending a long time doing tasks and challenges, no matter how minor. Several videos merely repeat the same phrase thousands of times.

He is also very popular for giving away tons of money. Donaldson started the channel in 2013. It has grown to over 55 million subscribers, making him a multi-millionaire and one of the top-20 most subscribed channels.

20. Vlogbrothers – Estimated Net Worth: $17 Million

Brothers John and Hank Green began making educational YouTube videos as a sideline in 2007. Their channels were slow to take off, but subscriptions increased with John’s popularity as an author, especially after the 2012 bestseller The Fault in Our Stars.

The multi-millionaires now have over 3 million subscribers. John credits the online success with increasing readership. He also thinks it helpfully provides an interactive platform for his readers to engage in critical discourse with him.

19. DanTDM – Estimated Net Worth: $18.5 Million

British Daniel Middleton’s fame as DanTDM runs contrary to every parent who ever complained that gaming was a waste of time. Middleton became a multi-millionaire, mostly thanks to his channels with over 25 million subscribers.

Middleton began his channel in 2012. He also makes off-platform income from merchandise and sponsorships, but his primary income comes mainly from Minecraft, Roblox, and Pokemon gaming videos.

18. Lilly Singh – Estimated Net Worth: $20 Million

Indian-Canadian Lilly Singh (also known as Superwoman) is a multi-millionaire vlogger and singer. Her channel originated in 2010, and it currently has almost 15 million subscribers and over 2 billion views.

Singh’s more popular videos include special guest stars like Michelle Obama, Bill Gates, Zendaya & Winnie Harlow, Mila Kunis, Kristen Bell, & Kathryn Hahn. She also produces hilarious “My Parents React” videos.

17. Rhett and Link – Estimated Net Worth: $20 Million Each

Americans Rhett McLaughlin and Charles Lincoln Neal III have been friends since first grade. Their comedy channels have over 16 million combined subscribers and almost 7 billion combined views. Their silly songs and rap battles are fan favorites.

They are both multi-millionaires from their online endeavors. Their company, Mythical Entertainment, acquired Smosh in 2019. Soon after, the friends created a creative food channel called Mythical Kitchen.

16. Preston Arsement – Estimated Net Worth: $20 Million

American Preston Blaine Arsement (aka PrestonPlayz and TBNRFrags) is a multi-millionaire YouTuber of gaming, challenge, and prank videos. Most-watched videos include pranking on Minecraft and a 24-hour single-color eating challenge.

He is married to popular YouTuber Brianna. Preston’s wife and five siblings have each sporadically guest-starred in his videos. The now multi-millionaire has over 16 million subscribers. He also sells PrestonStylez merchandise.

15. Like Nastya – Estimated Net Worth: $20 Million

Russian Anastasia Radzinskaya, known as Like Nastya, is another one of the youngest YouTube celebrities. She was a multi-millionaire at age five with over 70 million subscribers and a children’s channel in the top-ten.

Radzinskaya’s success is more impressive in that her parents were told she might never speak due to cerebral palsy. Nastya is now a very active celebrity showcasing toy unboxings, amusement parks, playtime, and dress-up.

14. Marshmello – Estimated Net Worth: $23 Million

Remix artist Christopher Comstock has risen to YouTube fame in a custom-stylized marshmallow helmet. His music, cooking, and gaming channels have drawn in over 50-million subscribers, making him a multi-millionaire.

Revealed by Forbes in 2017, the result of their 30 Under 30 vetting process, Marshmello still prefers to keep the helmet on in public to remain a universal character. He also prefers to remain accessible by not signing record deals.

13. KondZilla – Estimated Net Worth: $24 Million

Konrad Cunha’s Dantas, known as KondZilla or just KOND, runs one of the world’s highest-ranking music channels on YouTube. Over 60 million subscribers enjoy his Brazilian music style known as funk ostentação.

Inheriting a substantial life insurance payout after his mother’s death, Dantas studied cinematography and screenwriting. He then created a music video production company that features funk, rock, and rap artists.

12. Ninja – Estimated Net Worth: $25 Million

Gamer Richard Tyler Blevins has been creating live-streaming gaming videos since 2011. The multi-millionaire has over 24 million subscribers and has received over 2 billion views. He’s also very popular on Twitch.

Off-platform, Blevins is a professional gamer with several published gaming guides. He’s also appeared on game shows Family Feud, Celebrity Family Feud, and The Masked Singer. He’s also used his popularity to raise charitable contributions.

11. Dhar Mann – Estimated Net Worth: $25 Million

Entrepreneur Dhar Mann was already a millionaire when he started on YouTube in 2018. When his real estate company bottomed out in the mortgage crisis, Mann transitioned to medical marijuana.

He also began the cosmetics company LiveGlam on just $600 capital and took his advertising to YouTube. With influencers and affiliate help, he grew that to over $8 million in his first year. His channel now has nearly 8 million subscribers.

10. VanossGaming – Estimated Net Worth: $25 Million

Chinese-Canadian Evan Fong is a popular video games commentator and music video producer. His VanossGaming channel originated in 2011 and has made him a multi-millionaire with over 25 million subscribers.

His most popular gaming videos center around Grand Theft Auto V and Garry’s Mod. He also created AlphaBetas, a series of videos where a top-secret CIA mission has games powering the world.

9. Markiplier – Estimated Net Worth: $35 Million

Comedian Mark Edward Fischbach is better known as Markiplier. The popular YouTuber millionaire features survival horror gaming videos. He originated his channel in 2012 and currently has almost 29 million subscribers.

Off-platform, Fischbach has done some cartoon voiceover, participated in comic cons, and launched a fashion brand called Cloak. When his step-niece died in 2018, his popularity helped crowdfund the money needed for her funeral.

8. Logan and Jake Paul – Estimated Net Worth: $40 Million

Beginning as teenagers on now-defunct Vine, brothers Logan and Jake Paul quickly gained popularity. They became multi-millionaires on their respective YouTube channels, accumulating over 20 million subscribers each.

The brothers have had small acting parts, including short stints on the Disney show Bizaardvark. However, several controversies led to them being fired from the series and temporarily suspended from YouTube. They are also boxers.

7. PewDiePie – Estimated Net Worth: $40 Million

Felix Arvid Ulf Kjellberg of Sweden, known as PewDiePie, was the first single-individual YouTuber to hit 100-million subscribers. An avid teen gamer, Kjellberg pursued his online career when he discontentedly quit university.

PewDiePie’s play-by-play video game commentaries and reviews have seen some controversy. Although dropped by Disney (and briefly by YouTube) after allegations of anti-Semitism, he remains one of the highest-paid millionaire YouTubers worldwide.

6. Kids Diana Show – Estimated Net Worth: $40 Million

Ukrainian Eva Diana Kidisyuk, along with her brother Roma and other kid guests, has turned playtime into lucrative YouTube channels. After taking over her mother’s video memory channel, Diana became a multi-millionaire by age six.

Consistently in the top ten most-subscribed channels worldwide, Diana’s adorable expressions, costumes, indoor and outdoor pretend-play, and new toy unboxings have millions of children wishing she were their best friend.

5. Dude Perfect – Estimated Net Worth: $50 Million

The second most-subscribed sports channel launched with five former Texas A&M roommates doing basketball trick shots. That first video amassed 200,000 views in a single week. Their good-natured competition remains extremely popular.

Over 50-million subscribers—and not a small number of professional endorsements and collaborations—have made Dude Perfect multi-millionaires. Some of their most popular videos show them breaking several world records.

4. Ryan’s World – Estimated Net Worth: $50 Million

Japanese-American Ryan Kaji, along with his parents and twin sisters, released various children’s videos. At four, he simply, but popularly, opened and played with new toys on Ryan ToysReview. He became a millionaire at age six.

The updated channel, Ryan’s World, has expanded into animations, science experiments, doodles, educational videos, gaming, and fun time with his family. The channel now has over 29 million subscribers and climbing.

3. Michelle Phan – Estimated Net Worth: $50 Million

Vietnamese-American Michelle Phan began on YouTube in 2006 as a teenage vlogger and makeup artist. In 2012, she started Ipsy, a monthly surprise-glam-bag subscription service based on personalized criteria.

Her popularity caught mainstream media attention, leading her to online influencing. Phan now has nearly 9 million subscribers. Transformation tutorials to mimic Barbie and Lady Gaga are her most popular videos.

2. Jeffree Star – Estimated Net Worth: $78 Million

American entrepreneur and beauty vlogger Jeffree Lynn Steininger Jr. has over 17 million subscribers as persona Jeffree Star. He created his own beauty product lines, which are sold directly to customers.

Star, a former singer, was reportedly left bankrupt by the end of his music career, using his remaining savings to launch his makeup brand. As his promotional videos became popular, he began adding makeup and beauty tips.

1. Tara Michelle – Estimated Net Worth: $112 Million

Net Worth: $112 million
At age 19, Canadian vlogger Tara Michelle Massicotte moved by herself to California to become a fashion designer. Her dream was to open her own boutique, and her foray into YouTube began as a lifestyle hobby.

Her unique fashion style caught viewers’ attention, breaking the 1 million subscriber mark. Her increasing popularity for fashion advice prompted her to open an increasingly successful digital boutique, Imagine It Yours.